About ICEmarq
ICEmarq™ helps IC professionals run their own measurement programmes quickly and cost-effectively with a rich library of useful content and benchmark data. An annual subscription provides access to the following features:
Question bank
A question bank containing over 500 questions covering a wide range of topics including:
| Communication overall | General perceptions of communication and the effectiveness of line manager and leadership communication. | |
| Key messages | Understanding, relevance and support for key messages such as strategy, brand or change. | |
| Channels | All key aspects of popular digital, face to face and print channels. | |
| Communication preferences | What colleagues want communication about and how they want to receive it. | |
| Colleague behaviours | Measure the strength of key behaviours such as advocacy, effort and commitment. | |
| Collaboration readiness | Measure colleague ability, appetite and perceived availability of different collaborative technologies. | |
Benchmark data
Benchmark data for the most popular questions that allows you to compare your own results to a UK norm or ICEmarq and by various breaks including industry sector, seniority and age. The data is sourced from a cross-representative sample of 2,130 UK based people working for organisations with 50+ employees.
Survey templates
Over 90 survey templates that you can use as a starting point when planning your survey. There are several full communication survey templates and each topic has at least one template containing selected questions from that topic.
Email templates
Email templates that provide you with the content you need to communicate before, during and after a survey.
Guides
A step-by-step guide for planning and running your measurement programme.
An annual subscription costs £2,995.